One thing that’s highly overlooked in Nebraska is the emerging food scene. So when a local entrepreneur and executive chef asked us to help him brand his new rural-made-modern restaurant and bar, we had to say yes.
Jack&June is named after the executive chef's parents, but represents the childhood of anyone who grew up in the Midwest. The menu is an effort to reach back to an earlier day, where food was made by hand, with simple ingredients, from recipes passed down from generations prior. It’s simple food that reflects and celebrates Nebraskan heritage.
Our job was to make this concept come alive through graphic and environmental language that would invite people in and let them know they’re welcome to stay as long as they’d like. Teamed with our architect friends at BVH, the intimate space is filled with good beer and long conversations.