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    Big Boi Super Swarm

    We teamed up once again with our sister agency Axis of Awesome to integrate foursquare into the fabric of college life, like big buzz-building concerts. At the University of Nebraska, our ambassadors organized the largest foursquare super swarm ever on a college campus at a concert featuring hip-hop artist Big Boi of Outkast. With agents helping students understand foursquare and how it helps them explore their world, hundreds of sign-ups, check-ins and newbie badges were unlocked. Not to mention, Big Boi was pretty psyched about unlocking his new baaaadge!

    Social Strategy, Campus Marketing, Social Content, Foursquare