Archrival

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  • We are a youth marketing agency that makes brands relevant in youth culture.

    Happenings

    The posts with the most.

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    Archrival representing in the 2014 Print Regional Design Annual with 6 selections making it in, including the adidas RGII trophy edition boxes and The NBCUniversal Curve Report. The Cut Spike packaging took home Best of the Region.

    Happy to say we got a bronze in the Clio Sports Awards on behalf of adidas for their crazyquick RGIII speciality packaging. Nice!

    We are on the hunt for a talented creative strategist. If you think you’ve got the chops, we’d love to see them. All of them.

    Trend Chatter

    The things that we're buzzing about.

    More Please 

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    If you have a cat, it’s probably cheating on you.

    cc: Amy, Clint!, Joel, Chelsea, Derek

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    We are well protected at AR HQ:

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    Chillhuahua is my new favorite gif.

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    Brands are beginning to experiment with Instagram’s Hyperlapse app. Cue motion sickness.

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    My favorite magazine has been doing a lot of research on Millennials. Here’s an excellent article summing up a lot of it.

    Rise of the Hipster Capitalist

    This was interesting (and gave me hope)...

    Pew found that nearly half of millennials think the country’s best years are ahead, and a majority expect to have enough money to lead the lives they wish. The recent Reason-Rupe poll of millennials found the three biggest factors they believe determine career and financial success are hard work, ambition, and self-discipline (followed by natural intelligence or talent, family connections, and a college degree). What do they think is the most important factor producing poverty? Poor personal decisions.

    And I found this funny (and accurate)...

    For millennials, when life gives you lemons, you make artisanal, small-batch beef jerky. Or start a cargo-bike delivery service. A yoga studio. A craft brewery. A combo cocktail and pie bar. An app-based laundry pickup service.

    A lot of great stuff, I recommend reading it.

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    The first look at the new iPhone 6.

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    Good morning! Let’s make today a good day!

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    probably the best thing that’s come out of all this ice bucketry…this has all the variables that made “charlie bit me” a viral success:
    Toddler
    British accent
    Unexpected outcome

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    Hyperlapses are here and in the palm of your hand. New coolness from Instagram.